Events




The Multimedia News Evolution

News has evolved. For communications professionals that means multimedia such as photos and videos are no longer a nice-to-have, but a must.

Join CNW for breakfast with Chris Hogg, CEO, Digital Journal; Anjali Kapoor, Managing Editor, Digital at the Globe and Mail and Sarah Millar, Web Editor, The Toronto Star and learn why multimedia is now essential for delivering your news with impact. Moderated by Carolyn McGill, President and CEO, CNW Group.

 




Welcome to the New Newsroom: A world where radio stations need photos and newspapers are asking for video. Social media and traditional news outlets such as radio, broadcast and print are competing online. For communicators, learning how to navigate this new landscape can be overwhelming.

Join CNW for breakfast with some of Canada's leading journalists. Learn how the newsroom has changed for them and find out how to work with media in this new reality.


History in the Making

The Need for Speed

Find out what it takes for a public relations professional to build successful relationships in this new newsroom environment. Presentation is in French only.

Featuring Roland-Yves Carignan, Michelle Richardson,
and Bernard Motulsky.

Recorded Friday, April 23, 2010



The pressure to be first with breaking news has never been more intense. The speed of social media has changed the pace of news reporting. Listen now and find out how CTV's newsroom produced gold-medal Olympic news coverage

Featuring Jeff Jones and Jeff Little.

Recorded Wednesday, April 21, 2010




The New Media Ecosystem

News Innovation - a panel discussion

In today's 24-hour news cycle, a story can develop from a Tweet to the six o'clock news in no time. Join CNW for breakfast with David Akin, leading journalist and national affairs correspondent with Canwest News Service, for an insider's look at the new media ecosystem.

Recorded Tuesday, April 20, 2010



Today, media outlets are faced with the reality of "innovate or die." Canwest Editor-in-Chief Scott Anderson and Mathew Ingram, senior writer at the GigaOm blog network, will describe today's newsroom - and forecast the future of news - and the future of public relations during this one hour presentation. Moderated by Saleem Khan, news pioneer and national chairman of the Canadian Association of Journalists.

Recorded Thursday, April 15, 2010




The Next Newsroom

Managing the message - and your reputation

These are either the best of times, or worst of times for journalism. Newsrooms, along with the role of journalists, are changing and will have to adopt continuous change in the time ahead. Join Kirk LaPointe, Managing Editor of the Vancouver Sun, as he shares the story of the challenge for journalism today and its implications for the communications business.

Recorded Tuesday, April 13, 2010



Learn how to determine the right message to deliver; how to develop messaging you can own; how to practice; and most importantly, how to negotiate and control the terms of engagement.

Featuring Stu McNish and John Stufflebeem

Recorded Friday, March 5, 2010



 


Social Media Reality Check!

Navigating the Changing Media Landscape:
Best Practices in Social Media

Webinar discussion with Carolyn McGill-Davidson, President & CEO, CNW Group & Dave Scholz, Vice-President, Toronto Office, Leger Marketing

Listen to the webcast or visit the website.

Recorded Wednesday, April 29, 2009



During this one-hour discussion, Mark Evans and Vito Pilieci will share best practices for communicating with bloggers and online media. Learn how journalists' jobs are changing because of the Internet and what social media tools they're using to gather their information.

Recorded Thursday, April 2, 2009




Social Media and the Rise of the Brandividual:
What does it mean for businesses and brands?

A Skeptic's Guide to Social Media

Join CNW for breakfast with Kate Trgovac, one of Canada's Top 10 Most Influential Women in Social Media.

During this one-hour discussion, Kate will share tips and tactics on topics such as how to expand your audience, drive traffic to your website and ensure search engine optimization.

Recorded Thursday, March 26, 2009



Join CNW for breakfast with April Dunford, one of Canada's Top 10 Most Influential Women in Social Media, for a look at the importance of having a social media strategy and how you can implement one into your communications department.

Recorded Tuesday March 24, 2009